Commercial

ADIDAS Lagos

Evening view of the ADIDAS Lagos flagship store, a contemporary two-story building with a transparent glass facade that allows a peek into the brightly lit interior showcasing sportswear and accessories. The store's design, by the leading architectural design studio in Lagos, Oshinowo Studio led by Tosin Oshinowo, features vertical illuminated stripes on the exterior walls creating a dynamic visual effect. Lush palm trees frame the structure, and a prominent ADIDAS logo glows above, casting a soft light on the surroundings. Pedestrians can be seen in motion, emphasizing the store's integration into the city's vibrant street life.
CLIENT

ONL Estates​

COMPLETION DATE

2023​

LOCATION

Victoria Island, Lagos, Nigeria​

Size

380sqm​

Located in the sought-after Victoria Island area, Oshinowo Studio won the ADIDAS Lagos Flagship Store project following a design competition held by ONL Estates with the brief to draw together Nigerian art, culture, and aesthetics with the global brand’s style and personality. Oshinowo Studio’s design for ADIDAS Flagship Store Lagos draws inspiration from Lagos, the home of urban culture in Nigeria and a global centre of creativity. The two-floor, 380 square metre project is a retrofit of an existing 1970s building and is conceived as a combination of clean lines overlaid with a façade that adds a layered texture, reflecting the depth and complexity of the upcycling, reuse, and regeneration that can be found throughout the city.

ADIDAS Lagos Flagship Store is constructed using a combination of solid and perforated corrugated aluminium sheets traditionally used as roofing in Lagos’s mass housing projects; the striking façade also features LED linear lighting to illuminate the ridged surface, creating a dynamic and unexpected visual effect. In this way, simple and functional materials are elevated to create an optical illusion in which the level of transparency depends on the viewer’s distance from the building. This ingenious façade configuration means that the ADIDAS Lagos store has a a visible shop window, as well as ample natural sunlight that is sufficiently diffuse to prevent the interior from overheating.

In addition to the aluminium-clad façade, Oshinowo Studio’s approach involved adding a steel frame and glass extension, a solar power system, a sewage treatment plant with the capacity for the reuse of wastewater as irrigation, and an advanced air conditioning system. Existing 25-year-old Roystonea regia trees at the ADIDAS Lagos Store have been retained, alongside the installation of a new basketball half-court and stage for entertainment, which present opportunities for customer events and activations. The project also represents an opportunity for adidas, which also carried out the interior design and fit-out of the store, to collaborate with contemporary Nigerian artists Chinelo Ezewudo, Osa Okunkpolor, Dennis Osadebe, and Ayoola Gbolahan.

Tosin Oshinowo, Founder of Oshinowo Studio, said: “Our design is inspired by the city’s resilient, adaptable, and go-getter resolve, building a place of convergence for sports and culture.”

Daytime view of the ADIDAS Lagos flagship store, a two-story building with a modern, minimalist design featuring large glass windows and a metallic facade. Created by Oshinowo Studio led by Tosin Oshinowo, a leading architectural design studio in Lagos, the building stands out with its clean lines and the iconic ADIDAS logo mounted on the exterior wall. Palm trees flank the building, and a bustling street scene unfolds in the foreground, capturing the dynamic spirit of Lagos.
Exterior view of the ADIDAS Lagos flagship store during a bright day, showcasing the industrial-chic architecture by Oshinowo Studio, a leading architectural design studio in Lagos led by Tosin Oshinowo. The facade is a combination of gray metal panels and glass, with the iconic ADIDAS logo prominently affixed to the upper section of the building. Surrounded by lush palm trees and an active urban environment, including pedestrians and a motorcycle in motion, the store exudes a contemporary vibe in the heart of Lagos.
Exterior view of the ADIDAS Lagos flagship store during a bright day, showcasing the industrial-chic architecture by Oshinowo Studio, a leading architectural design studio in Lagos led by Tosin Oshinowo. The facade is a combination of gray metal panels and glass, with the iconic ADIDAS logo prominently affixed to the upper section of the building. Surrounded by lush palm trees and an active urban environment, including pedestrians and a motorcycle in motion, the store exudes a contemporary vibe in the heart of Lagos.
View of the ADIDAS Lagos flagship store, a robust structure with a metallic grey facade designed by Oshinowo Studio, a leading architectural design studio in Lagos led by Tosin Oshinowo. The store's frontage is adorned with the Adidas logo, flanked by Nigerian flags. Palm trees add a tropical touch to the urban setting. A blue sky looms above the busy street, where a motorbike and cars pass by, illustrating the lively atmosphere around this iconic retail landmark.
Twilight view of the ADIDAS Lagos flagship store, an architectural project by Oshinowo Studio led by Tosin Oshinowo, notable for its reflective glass exterior and vertical metal siding. The store's illuminated interior spills warm light into the early evening, with the ADIDAS logo brightly lit against the dusk sky. Palm trees and a billboard for a local movie add to the urban landscape, while the long exposure captures the streaks of headlights from the bustling traffic, conveying a sense of motion and the vibrant energy of Lagos.
Twilight view of the ADIDAS Lagos flagship store, an architectural project by Oshinowo Studio, led by Tosin Oshinowo, notable for its reflective glass exterior and vertical metal siding. The store's illuminated interior spills warm light into the early evening, with the ADIDAS logo brightly lit against the dusk sky. Palm trees and a billboard for a local movie add to the urban landscape, while the long exposure captures the streaks of headlights from the bustling traffic, conveying a sense of motion and the vibrant energy of Lagos.
Twilight view of the ADIDAS flagship store, an architectural project by Oshinowo Studio, led by Tosin Oshinowo, notable for its reflective glass exterior and vertical metal siding. The store's illuminated interior spills warm light into the early evening, with the ADIDAS logo brightly lit against the dusk sky. Palm trees and a billboard for a local movie add to the urban landscape, while the long exposure captures the streaks of headlights from the bustling traffic, conveying a sense of motion and the vibrant energy of Lagos.
Twilight view of the ADIDAS Lagos flagship store, an architectural project by Oshinowo Studio, led by Tosin Oshinowo, notable for its reflective glass exterior and vertical metal siding. The store's illuminated interior spills warm light into the early evening, with the ADIDAS logo brightly lit against the dusk sky. Palm trees and a billboard for a local movie add to the urban landscape, while the long exposure captures the streaks of headlights from the bustling traffic, conveying a sense of motion and the vibrant energy of Lagos.
Twilight view of the ADIDAS Lagos flagship store, an architectural project by Oshinowo Studio, notable for its reflective glass exterior and vertical metal siding. The store's illuminated interior spills warm light into the early evening, with the ADIDAS logo brightly lit against the dusk sky. Palm trees and a billboard for a local movie add to the urban landscape, while the long exposure captures the streaks of headlights from the bustling traffic, conveying a sense of motion and the vibrant energy of Lagos. This project was led by Tosin Oshinowo.
Evening view of the ADIDAS Lagos flagship store, a contemporary two-story building with a transparent glass facade that allows a peek into the brightly lit interior showcasing sportswear and accessories. The store's design, by the leading architectural design studio in Lagos, Oshinowo Studio, led by Tosin Oshinowo, features vertical illuminated stripes on the exterior walls creating a dynamic visual effect. Lush palm trees frame the structure, and a prominent ADIDAS logo glows above, casting a soft light on the surroundings. Pedestrians can be seen in motion, emphasizing the store's integration into the city's vibrant street life.
Interior of the ADIDAS Lagos flagship store, featuring a modern and industrial design by Oshinowo Studio, led by Tosin Oshinowo. The space is characterized by its exposed ceiling with visible ductwork, accentuated by sleek lighting fixtures. A large, backlit ADIDAS logo dominates the wall behind the checkout counter, which is styled in muted tones. Mannequins and clothing racks display the latest athletic wear, inviting customers to explore the merchandise in this cutting-edge retail environment.
The interior of the ADIDAS Lagos flagship store, conceptualized by Oshinowo Studio, a leading architectural design studio in Lagos, led by Tosin Oshinowo, is captured in this image. The space features an urban-industrial aesthetic with exposed ceiling pipes, a concrete finish on walls, and a prominent display of athletic footwear on modular shelving. A large digital screen animates the space with sports imagery, while customers explore the variety of Adidas products, accentuated by strategic lighting that highlights the brand's fusion of performance and style.
Inside the ADIDAS Lagos flagship store, designed by Oshinowo Studio, a leading architectural design studio in Lagos, led by Tosin Oshinowo, a customer is seen walking past a display. The store's interior features a blend of modern design elements such as a large lifestyle graphic, transparent glass windows offering a view of the city, and urban-industrial ceiling details. The array of neatly organized sportswear contributes to the store's sophisticated yet functional atmosphere.
Inside the ADIDAS Lagos flagship store, an establishment with an interior designed by Oshinowo Studio, led by Tosin Oshinowo, shoppers are presented with an array of sportswear arranged on sleek metallic shelving and vibrant displays. The shop's industrial-chic design is highlighted by the exposed concrete walls and ceiling ductwork, illuminated by spotlights that cast a warm glow over the products. Large promotional graphics adorn the walls, further emphasizing the athletic lifestyle the brand epitomizes.
The interior of an Adidas flagship store, with mannequins displaying sportswear and shelves containing clothing and accessories. The space has an industrial, modern aesthetic with metal fixtures and large windows. ADIDAS Lagos​ and Leading Architectural Design Studio in Lagos, led by Tosin Oshinowo.
The image captures a sleek and modern corner of the ADIDAS flagship store, a project touched by the creative flair of Oshinowo Studio, a leading architectural design studio in Lagos. The space is meticulously organized, with sports bras in a spectrum of colors hanging above complementary fitness apparel, and an inspirational “IMPOSSIBLE IS NOTHING” graphic adorning a transparent divider, encapsulating the brand's empowering philosophy within the refined and elegant retail environment.
A person walking past a large, colorful mural on the exterior wall of the ADIDAS​ flagship store, designed by a leading architectural design studio in Lagos. The vibrant artwork features overlapping geometric shapes and bold text that reads "IMPOSSIBLE IS NOTHING". The modern building facade is visible in the background, along with some greenery.
The outdoor basketball court art installation. The colorful, geometric mural covers the court surface, featuring abstract shapes in blue, red, yellow and brown tones. A person in patterned pants is shown in motion, seemingly jumping or dancing in front of the vibrant art piece designed by a leading architectural design studio in Lagos. Palm trees and the corner of a modern building are visible in the background.
The outdoor basketball court art installation. The colorful, geometric mural covers the court surface, featuring abstract shapes in blue, red, yellow and brown tones. A person in patterned pants is shown in motion, seemingly jumping or dancing in front of the vibrant art piece designed by a leading architectural design studio in Lagos. Palm trees and the corner of a modern building are visible in the background.

Iconic House 2023